The new way of editing videos.
How to shoot Apple Log: the settings, then the edit.Apple Log is one setting on your iPhone. Getting it right is three more. Here they are, then what the grey footage needs once you've filmed it.Color · October 29, 2026
How to produce a YouTube video: from idea to upload.Five stages, from the idea to the upload. Let me show you what each one hands the next, with one real 9-minute film taken apart.YouTube editing · October 29, 2026
How to make YouTube Shorts from existing videos: three ways that work.You already made the long video. Now you want Shorts from it, without editing everything twice. Here are the three ways, and what a crop throws away.Short-form video · October 29, 2026
How to make a TikTok video: from the idea to the post.Here's the thing: your first take doesn't have to be good. Let me show you how to make a TikTok video the whole way, from the idea to the post, with three real shorts.Short-form video · October 29, 2026
How to film yourself with a phone: eight steps.The phone in your pocket is good enough. Here's how to set it up in eight steps, and what went wrong in three real videos I filmed on an iPhone.Talking-head videos · October 29, 2026
How to film yourself: set up, film, then fix it.Nobody behind the camera? That's fine. Get three things right when you film, and fix the rest in the edit. Here's how, with three real shorts filmed alone.Talking-head videos · October 29, 2026
How much does it cost to edit a video: the real numbers.Every page that gives you a number is selling you an editor. So let's do it differently: the published rates, with their sources, and one real 9-minute video priced line by line.YouTube editing · October 29, 2026
How long does it take to edit a YouTube video: the real answer.Everybody says « it depends ». Sure. But on what? Here's the rule of thumb, and one real 9-minute YouTube film, counted cut by cut.YouTube editing · October 29, 2026
Faceless YouTube channel: how to start one.You'd make videos if you didn't have to be on camera. Good news: you don't. Here's what a faceless channel really takes, and what fills the screen when you're not on it.Faceless YouTube · October 29, 2026
Explainer video examples: what's inside the ones you can copy.Most lists of explainer video examples show you what studios made. Here are three made by one person filming himself, taken apart moment by moment, and the famous ones sorted by what you can copy.Ads and launches · October 29, 2026
Color grading program: which one for your video?Everybody says « just use Resolve ». Sometimes that's right. But the program you need depends on what your footage needs, so let's start there, with real before-and-afters.Color · October 29, 2026
The best video editing software for YouTube: picked for a channel, not a test.Most lists judge editing software on a test project. A YouTube channel isn't a test project. It's a series. Here are five picks, judged on the work you repeat every week.YouTube editing · October 29, 2026